Travelling with purpose

Creating meaningful travel with a positive impact

At TM Travel, we believe that travel should create value not only for travellers but also for local communities, businesses and the environment. Sustainability is therefore integrated into every aspect of our business model. By offering carefully designed fly-drive holidays through Central and Eastern Europe, we aim to create meaningful travel experiences while minimising environmental impact and maximising social and economic benefits.

Our sustainability policy is aligned with several Sustainable Development Goals (SDGs), particularly SDG 8 (Decent work and Economic Growth), SDG 11 (Sustainable Cities and Communities), SDG 12 (Responsible Consumption and Production), SDG 13 (Climate Action) and SDG 17 (Partnerships for the Goals).

Responsible travel experiences

One of the key features of TM Travel is the use of electric hire cars whenever possible. By encouraging travellers to choose electric vehicles, we actively contribute to reducing CO₂ emissions and promoting more sustainable mobility within the tourism sector. In addition, all travel documents are provided digitally to reduce paper consumption and unnecessary waste.

Our fly-drive routes are carefully designed to minimise unnecessary travel distances while encouraging travellers to spend more time in each destination. This approach promotes slow tourism, reduces overtourism and allows travellers to experience destinations in a more authentic and responsible way. 

These actions directly contribute to SDG 12 (Responsible Consumption and Production) and SDG 13 (Climate Action).

Supporting local communities

At TM Travel, we actively collaborate with locally owned accommodation providers, restaurants, tour guides and activity providers. By working with local entrepreneurs, tourism revenue remains within the destination and contributes to local economic development. 

We prioritise suppliers that demonstrate responsible business practices and actively support local employment opportunities. Through these partnerships, we contribute to SDG 8 (Decent work and Economic Growth) and SDG 11(Sustainable Cities and Communities).

Our goal is not only to bring travellers to a destination but also to ensure that tourism creates positive value for the people who live there. 

Working together with stakeholders 

Sustainability can only be achieved through collaboration. Therefore, TM Travel works closely with both internal and external stakeholders. 

Internal Stakeholders

At TM Travel, sustainability is integrated into our daily operations. The management team actively considers sustainability when selecting partners and developing new travel concepts. Employees contribute by promoting responsible travel practices and supporting customers throughout their journeys. Our marketing and communication team raises awareness of sustainable travel choices, while travel planners carefully select local partners and accommodation providers that align with our sustainability values. Together, we work to ensure that sustainability is reflected in every travel experience we offer. 

External Stakeholders

At TM Travel, sustainability is also achieved through close collaboration with a variety of external stakeholders. We work with accommodation providers that hold sustainability certifications such as Green Key, Travelife and the EU Ecolabel, ensuring that our travellers stay in accommodation committed to responsible business practices. We also partner with electric car hire companies, such as Europcar through its green programme, to reduce the environmental impact of transportation and promote more sustainable mobility. 

In addition, we support local restaurants, guides and activity providers to ensure that tourism benefits local communities and economies. To strengthen our sustainability efforts, TM Travel aims to collaborate with organisations such as the ANVR Better Holidays Programme, the Global Sustainable Tourism Counsil (GSTC) and the Netherlands Board of Tourism & Conventions (NBTC). These partnerships help us follow recognised sustainability standards, improve our practices and contribute to a more responsible tourism industry. 

Together, these stakeholders help create tourism experiences that balance economic growth, environmental protection and social responsibility. These collaborations directly supports SDG 17 (Partnerships for the Goals).

Our sustainable goals for 2030

To strengthen our contribution to sustainable tourism, TM Travel has established several measurable goals for the future:

  • At least 80% of all hire vehicles offered will be electric by 2030.
  • 100% of travel documentation will remain fully digital.
  • At least 75% of our accommodation partners will hold recognised sustainability certifications or demonstrate responsible business practices.
  • Increase collaboration with local suppliers across all destinations to ensure that tourism revenue remains within local communities.
  • Reduce the carbon footprint of our travel packages by promoting low-impact transport options and responsible travel behaviour.
  • Increase travellers' awareness by providing sustainability information and responsible travel guidelines before every trip.
  • Establish partnerships with recognised sustainable tourism organisations, such as the ANVR Better Holidays Programme and the NBTC, to continuously improve our sustainability performance and promote responsible tourism.

Looking ahead

We recognise that sustainability is an ongoing process rather than a final destination. By continuously improving our practices, strengthening partnerships and encouraging responsible travel behaviour, we aim to become a leading example of sustainable family tourism in Europe. 

At TM Travel, we believe that the best journeys leave a positive impact not only on travellers but also on the communities, cultures and environments that make each destination unique.

"We loved that TM Travel made it easy to travel more responsibly. Knowing that our trip supported local businesses and used more sustainable options made our holiday feel even more meaningful."

Sophie and Mark de Vries

Transparency over Greenwashing

At TM Travel, we recognise the risks of greenwashing and believe that sustainability should be transparent, measurable and authentic. We do not claim to be a perfect or fully sustainable travel company. Instead, we are committed to continuously improving our practices, making responsible choices and communicating honestly about our progress and challenges. For us, sustainability is not a marketing message but an ongoing commitment to creating positive impact for travellers, local communities and the environment. Discover the story behind our values and learn more about the vision that drives TM Travel.